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CMI 20 – The Surprisingly Short Path to Building/Selling Your Expertise

| July 10, 2014 | 6 Comments

Welcome to the twentieth episode of the Create My Independence Podcast. In the nineteenth episode, we covered how to identify your degree of independence. If you missed that episode and want to hear more, head back and listen to that episode.


In today’s episode, we’re going over the surprisingly short path to building and selling your expertise. I didn’t come out of the womb being a WordPress guru. I had to learn every bit of my business and internet marketing skills from scratch. In fact, I learned most of them in the past 12 months. I believe that the shortcut to building expertise that you can sell (and learning how to sell it) is to TAKE ACTION. This episode is all about my story and the lessons I learned throughout the past decade that brought me to a point what I’m making consistent independent income every month from selling my expertise.

Here’s What I Talk About in This Episode

The story of me building my expertise in internet marketing:

  • A look at my level of knowledge before I started my career.
  • A look at what I learned while at my 9-5 job in internet marketing.
  • A look at what happened after I left my job and jumped in head first into entrepreneurship.

The truth is… I learned 80% of what I know about selling my expertise in the past three years.

The steps I went through in building my expertise (and learning how to sell it):

  1. I started the blog (didn’t know anything before that).
  2. I learned about hosting, domains and WordPress.
  3. I attended FinCon 2012 and learned how to represent myself (HUGE).
  4. I sort of stayed stagnant for a year.
  5. I jumped in head first and started building things and taking action (which enabled me to learn things FAST).

What now qualifies me to sell my expertise:

Bottom line: I went from there… to here… in less than 3 years.

The ONLY TWO STEPS you need to take to start selling your expertise too:

  1. Start representing yourself

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Thanks so much!

I look forward to coming along with you on your walk, run, bike ride and/or drive to work this week!

Download the Free 'Cheat Sheet' below to get the EXACT same steps I used to dig my way out of debt and grow my net worth from $0 to $100,000 in just a few years (which allowed me to quit my job, focus on my business and take back control of my life).

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Comments (6)

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  1. Guy says:

    Congratulations on hitting the 10k milestone! Thats awesome!! Building relationships is so important in business and it sounds like you’ve got a natural talent for it.

    • Guy,

      Thanks, my friend. It has been an adventure, that’s for sure. You’re exactly right on though about building relationships being so incredibly important. I believe I’ve picked up some pointers by running my business and even through the people I’ve met on this blog. It’s been fun.

      Take care and talk to you soon,

  2. Kathy says:

    Love your work! Keep up the great job you are doing! Thanks, Kraig!

  3. Kraig,

    I finally got “caught up” and listened to this podcast. Informative again. Excellent work. Your income is over the hump. Well played. Have an awesome weekend.


    • Wade,

      Glad to hear that you’ve caught up on the podcast episodes. We’ll have to catch up again soon so I can hear all about what’s been going on with your new blogging adventures this summer.

      Talk soon!

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