Most of us have had a sociology class at one point or another. Remember the faux paws, where we did something crazy for a day just to see how people responded? That world is alive and well. Our system teaches us to behave and think a certain way. We’re all supposed to be normal and follow society’s instructions. We’re all supposed to go to school, get good grades, get a good job, work for 40 years at that job (or a cocktail of jobs) and then “hopefully” retire when we’re old and worn out.


But is that the right way to do things? That’s the question I don’t hear a lot of people asking. Are you asking that question? I know of at least three people who have been asking that question and sharing their thoughts on it for years. You may have heard of them:

  • Seth Godin
  • Robert Kiyosaki
  • Tim Ferris

These people are only best selling authors who have sold millions of copies on their point of view on what’s going on in this world today and how things are changing. In case you haven’t heard their viewpoints, let me help you out:

Seth Godin Says We’ve Been Scammed

In the beginning of his book, Linchpin, Seth Godin says “I grew up in a world where people did what they were told, followed instructions, found a job, made a living, and that was that.” That’s the world even people my age understand, because we were taught that too.

Seth goes on to say that today, “We live in a world where all the joy and profit has been squeezed out of following the rules.” I happen to agree with him, at least on the joy part. Seth has observed that “the easier people are to replace, the less they need to be paid”.

Ever hear someone complain about not getting paid enough but the only thing they’re getting paid for is to show up and follow instructions (which is almost everyone we know, by the way)? How many people do you know that will gladly get paid to show up and follow instructions? I can think of at least three-hundred. So no, you aren’t special and you don’t deserve a raise just because you show up every day and follow directions. Big deal. So will thousands of people lined up outside the door. And they’ll do it cheaper.

Seth tells us that just over a century ago, the system we know today didn’t even exist. We grew up thinking it’s always been there, but it hasn’t. This system where, according to Seth Godin, people “show up, work hard, listen to the boss, stick it out and get rewarded” has only been around for a hundred years or so.

And wait for it. Seth tells us, “that’s a scam” and that if we’re in that system, we’ve been scammed.

Robert Kiyosaki Says a Job Is Only a Short-Term Solution to a Long-Term Problem

Robert Kiyosaki tells us in his book, Rich Dad Poor Dad that “The rich don’t work for money.” So, how did they get rich then you ask? They did it by having money work for them.

Kiyosaki also says in the book, “When a person says, ‘I need to find a job,’ it’s most likely fear doing the thinking. For example, if the fear of not having money arises, instead of immediately running out and getting a job, they instead might ask themselves this question: “Will a job be the best solution to this fear over the long run?’ In my (Kiyosaki’s) opinion, the answer is no.” Kiyosaki tells us that “a job is really a short-term solution to a long-term problem,” the problem being the fact that we need money to live.

Tim Ferris’ Says We’re Distracting Ourselves from Seeing How Pointless It Really Is

In his insanely popular book, 4-Hour Workweek, Tim Ferris tells us that “money alone is not the solution.” He goes to say “‘If only I had more money’ is the easiest way to postpone the intense self-examination and decision-making necessary to create a life of enjoyment – now rather than later.”

And then he tells us, “busy yourself with the routine of the money wheel, pretend it’s the fix-all and you artfully create a constant distraction that prevents you from seeing just how pointless it is.” He ends by saying “the problem is more than money.”

What are Seth Godin, Robert Kiyosaki and Tim Ferris Trying to Tell Us?

Seth Godin is trying to tell us that if we simply follow directions, we’re setting ourselves up for disappointment. We’ll spend our days, weeks, months and years going into work, taking orders and waiting for others to tell us what to do, all the while getting paid just enough to get by.

The solution? Using our brains to create new art. It’s a new way of doing things, but a way that will bring us more satisfaction, more money and more freedom.

Robert Kiyosaki’s work isn’t just geared to help us find more meaning in our careers and get paid better, he’s all about freedom. He simply tells us that a job isn’t a good solution to the money problem. Why would he say that? Well, first of all, because with a job, you only get paid when you’re working. He doesn’t think that sounds like a good deal (and I don’t either). Do you?

Secondly, he knows that a job won’t make you much money overall (most likely not enough to become financially independent anytime soon) and you’ll definitely pay more in taxes in a job than as a business owner or investor.

What a crazy thing, huh? Ever hear people complain about the rich paying to little in taxes? That’s because the rich don’t have jobs and jobs are where we get taxed like crazy. The rich are smarter than we are. Like Robert Kiyosaki, they don’t let fear make the decision for them to go find a job. They think logically about it, and logically, a job isn’t the best solution.

Tim Ferris is telling us that work for work’s sake is pointless. We should enjoy what we do. We should have meaning in our lives now, not just in 20 years. Tim Ferris says that fear is the only thing holding us back and that our “worst case scenario” isn’t even that bad if we really think about it.

Is What We Were Taught Best For Us Long Term? I Think Not.

I was taught to sit down, take notes, do my homework, get good grades and then get a good job someday. The best thinkers out there today are uncovering some pretty serious stuff here.

Things have changed big time and they are proving that what we were taught is wrong.

What used to work doesn’t work anymore. We’ve been brainwashed. I’m not buying into it anymore and am correcting course. What are you doing about it?