Top 4 Exam Tips for b-school Aspirants

Hey MBA aspirants! Let me make your weekend productive by giving you some homework. Funny how you must have been hating weekend homework in school and now you are looking for good study material for the weekends. Well, I am bringing to you an article that will help...

How to Maintain a Proper Content Creation Workflow

How long does it take for a blogger to come up with a blog post of about 1000 words on an average? If you are average at this job, it will easily take about 3 to 4 hours easily. But, to be honest, writing is just of the many steps of this process. There are so many...

Why is WhatsApp a Great Marketing Platform for Startups

Ever since WhatsApp was launched in 2009, it has surpassed the traditional texting, especially in large countries like India, Brazil, Indonesia, etc. Text messages may still be prevalent, but what WhatsApp has done to the users is something very different, the...

When Interim Recruitment Could Benefit Your Company

Interim Recruitment is when hiring takes place on a non-permanent, temporary basis. Interim recruitment can be a great remedy for companies when they are facing recruitment issues, usually when there is some sort of time factor that does not allow the necessary...

Fixating on Being Different can Hurt Your Business

Every business wants to be unique from others. The USPs of a business are something that most of them believe help them stay strong in the market. However, it’s not always about being different as for most of the time what customer wants is whether you are catering to...