Benefits of Customer Service as a Marketing Tool

Customer service is all about preserving the customers you have and also the Customer service professionals don’t necessarily need to have any marketing training. It is now an integral part of the marketer’s job with customer retention increasingly becoming a...

What to Do with a Masters in Adult Education

A master’s degree in adult education is one of the more versatile degree options out there, as there areplentyof potential career paths. Working to help adults achieve their educational aspirations at whatever point they are in in their life is inspiring. Some adults...

What can You Do Instead of Advertising?

In 2016, according to reports an average firm was expected to spend about 30% of their budget on marketing. General Motors spent an impressive $4.2 billion on advertising last year, while rival Ford followed closely with $3.9 billion in ad spending. Now, THAT is...

Things You Learn from Steve Jobs

Who hasn’t heard the ever popular, ever inspiring Steve Jobs’ commencement speech at The Stanford University, in 2005? He told three stories of his life- one about connecting dots, one about love and loss and the last about death. He talked about how he dropped out of...

Alternative Careers for Law Graduates

The law is a competitive and difficult profession, and there’s no guarantee that training to be a lawyer will result in a successful career. In 2015, 23,855 people applied to study law at UK universities, beginning the process of training to become a lawyer. In the...